Anti Aging Cream – Marketer’s Fantasy?

While the anti aging creams now available over the counter to the millions of women, and, yes, men, concerned about looking as young as possible for as long as possible almost all contain the same ingredients, their marketers present each one as something unique. You, as a consumer, need to learn how an anti aging cream is formulated, so that you can find the one with the right concentration of ingredients to help your skin. And you can also take other steps in your personal care regimen to ward off the effects of aging. Anti aging cream can’t do it alone.

The Skin(ny) on Anti Aging Cream

If you were a fan of the TV sitcom Everybody Loves Raymond, you may remember the many scenes in which Raymond’s wife Deborah would spend time applying anti again cream to her hands. And even though she was a fictional character, her actions are repeated by millions, if not billions, of women the world over every day. The anti aging cream is seen as one of the best defenses against the ravages of time, but is it really all it’s cracked up to be?

The maker of every anti aging cream on the market is hoping that you, whether female or male, will believe that it is. Yes, even mean are not being targeted with anti aging cream from such men’s grooming products manufacturers as Biotherm. But no matter what the packaging on any anti aging cream may promise, you should not expect miracles.

Marketing Ploys

The marketers of any anti aging cream are fully conscious that almost every woman has a deep seated fear of the wrinkles, lines, and age spots which seem inevitable as she ages. So these marketers are not ashamed to claim that their products have been shown, with scientific proof, to fight such signs of aging, even though their scientific proof may be nothing more than the power of suggestion.

Almost every anti aging cream will have retinol as an ingredient, and retinol is said to give its users a more youthful appearance both by stimulating new skin cell production and by decreasing the appearance of age spots. Some anti aging creams will contain both alpha and beta hydroxyl acid, which act as mild chemical peels, but the effectiveness of any of these ingredients will depend on their levels of concentration, and their correct application.

Well Known Anti Aging Creams

Clinique has been a maker of a line of anti aging cream since 1992, when it introduced its Stop Signs anti aging cream. Since then Clinique has developed several skin care products aimed at reducing lines, wrinkles, and the other effects of aging.

Olay, whose Oil of Olay has been around for decades, entered the anti aging cream market with its Olay Regenerist, which gets the highest marks among all anti aging creams tested by a consumer protection group. Olay markets its products by encouraging you to “love the skin you’re in.”

Help Your Anti Aging Cream Help You

You probably know from experience that the cosmetic departments at your favorite retail establishments from the local pharmacy to the biggest department stores are simply awash in anti aging creams from the simple to the exotic and from the affordable to the absurdly expensive. A quality anti aging cream can certainly provide benefits, helping reduce the signs of aging, but you should not expect miracles. There are plenty of things you can do on your own to keep Father Time away from your door.

Using a sunscreen on your face, even when it’s cloudy; drinking at least eight glasses of water a day to keep you skin hydrated, and eating lots of fresh fruits and vegetables to help you stay detoxified will all have remarkable effects on your skin. Using anti aging cream as a supplement to these measures will certainly help you retain a young appearance as

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Your Anti Aging Face Cream Hunt

There are so many anti aging face creams available that you may find yourself at a loss as to how to find the one formulated to most effectively reduce your own signs of aging. But you should limit your choices to an anti aging skin cream which contains both sunscreen, and cosmeceutical ingredients formulated to help your skin cells heal from the damages caused by aging. Cosmeceuticals include vitamins, minerals, antioxidants, and herbal extracts. If you are still confused about finding the right anti aging skin cream, spend the money to get advice from a dermatologist or skin care professional.

Finding The Best Anti Aging Face Cream

One thing you will never lack in your search for the ideal anti aging face cream is a wide assortment of choices. But this can be as much of a negative as a positive, simply because finding information to help you hone in on the one anti aging face cream which will be most effective for you can take much more time. Each anti aging face cream is manufactured according to a slightly different formula, and will work slightly differently on the face of each person who tries it.

That said, there are certain characteristics shared by all truly effective anti aging face creams. All of them contain sunscreen, because nothing is more damaging to your skin than direct exposure to sunlight. Unless you choose to wear a ski mask every time you go outdoors, your face is the one part of your body which is usually unprotected from the sun. So you should use an anti aging face cream with sun screen, and if yours doesn’t contain any, then supplement it with a sunscreen rated at least SPF 15.

Cosmeceuticals

You’ve probably heard the tem pharmaceutical. Now meet “cosmeceutical.” Cosmeceutical is a word coined to describe the benefits of a skin care product which will not only provide anti aging effects but can actually promote healing of your age damaged skin cells. The ingredients in a cosmeceutical anti aging face cream will include skin enriching vitamins and minerals, antioxidants, skin bleaching substances, and herbal extracts. Any top quality anti aging skin cream will be cosmeceutical.

Educate Yourself

But even if you drop a hundred dollars of an anti aging face cream, and it is not hard to do, you will be throwing your money away if the cream you choose is not appropriate for you skin’s specific needs. You need to educate yourself on what the various substances commonly found in anti aging skin cream will actually do to address different signs of aging, and then look for the particular cream which contains the most of the ingredients you need.

You’ll also have to pay close attention to the anti aging skin cream manufacturer’s instructions, so that you use the product in the correct amounts and at the correct intervals. If you are unsure about making a choice from among many products which seem to offer the same benefits, you should take the time to consult a skin care professional for suggestions.

Get Professional Advice If You Need It

Seeing a dermatologist or cosmetician for a skin consultation before buying your anti aging cream may initially mean some more money out of your pocket. But once you have targeted your specific skin aging problems and pinpointed the changes you may need to make to reduce them, you can focus on finding an anti aging face cream for long term use.

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